Earlier this year there was a quiet little product that was released with little fanfare but quickly caught fire. That product was called Famous Fabrics by a little known company called Creative Cardboard Concepts. Pre-sells on the single boxes were around $70 and by the second week after the release, boxes were fetching $140 or more. While the cards themselves didn’t have any player pictures or team logos (due to licensing issues), the cards featured huge jersey swatches, great patches, and unique player combinations that we haven’t seen. So after the huge success, was it any surprise to hear that there was going to be a second product?
So in the great tradition of the Hollywood blockbuster sequel, we have Famous Fabrics: Second Edition releasing on August 4th. Pre-sell prices on the product are currently hovering around $85 (Dave and Adam’s) as retailers seemed to have learned their lesson from the previous release and aren’t pricing the product too low this time. Each box contains just one card, which is encased so there are no issues with the cards being damaged between the factory and your hands. Every game used memorabilia card is numbered to only 9 with a ton of cards being 1/1. In addition, there are cut signature cards of legends like Babe Ruth, Mickey Mantle, Joe DiMaggio, Lou Gehrig, and many more. The whole product run is limited to just 5,000 boxes and only 500 10-box cases.
I know what you’re saying… “ok, seems just like the first Famous Fabrics to me. Why is this going to be so hot?”
Two words…Stephen Strasburg. Like it or not, Strasburg has taken over the hobby like no one has in years and any product that offers a chance at something with him in it is going to sell big. And when you are the first product to offer a jumbo patch for Strasburg, people are going to be all over it. Yes, this patch is not a Washington Nationals patch, but look at it! That patch could be from Nick Punto and I would still think it was a freaking cool patch.
Maybe USA Baseball memorabilia pieces aren’t your thing. That’s ok, Famous Fabrics has you covered there if you’re a Strasburg chaser. Check out this autograph card. Yes, that is part of an autographed hat from Stephen Strasburg. Someone can correct me if I’m wrong, but I can’t think of any other product that I’ve ever seen where they diced up a signed hat bill and placed it in a card. I imagine this card is very thick (thank goodness they all come to you encased). In addition to this unique Strasburg hat auto, they have a Tiger Woods golf glove autograph card that is in the product.
One other thing about the product that I absolutely love is that since there is no licensing from any of the major sports leagues, FF is free to pretty much do anything they want. A great example is a subset in the product called Notorious. The cards are designed to look like police mugshots and feature some of sports’ bad boys over the years. You can see here the Michael Vick card and notice that it even has “Surrey County Sherrif’s Office” on the board! There is no way on earth that Topps or Upper Deck would even consider doing a set like this in fear of ticking off the player’s unions. (Also in this subset are Darryl Strawberry, Dwight Gooden, Mike Tyson, Pete Rose, Plaxico Burress, and others)
So is Famous Fabrics: Second Edition going to be a winner? Yes, I think it certainly will be. If you’re like me and you love love getting big game used patches, this product is definitely for you. If you’re in the hobby for the thrill of the big gamble, I also think this product is right for you. There are tons of cards in the product that will far exceed the current $85 pre-sell price. Remember, there are only 5,000 boxes being produced so as boxes/cases are being bought and busted, if the big prize cards are not being hit early the prices on the still sealed boxes are going to go up and up. So if you’re getting in on this, get in early.
One last card image before I end this post…
For this card here, I have to give a lot of credit to the folks at Creative Cardboard Concepts. Whether you like all the Lebron/Wade/Bosh hoopla or not, you have to give credit here for being reactionary to the current sports news. Being a small company CCC has a much easier time reacting to what is hot in the sports world and making adjustments. I would venture to guess that at this time last week this card wasn’t going to exist in the card set. But now it does and will certainly be a hot card. Kudos to CCC.